AAA-Aspire Girlfriend Getaway Research
Find out what we uncovered about the need for “girlfriends” to get away and the challenges they have. This information will help your hotel capture a piece of this “blue ocean” market segment. With 44% of US spending totaling over $6 billion in annual dollars, these women are looking for places to bond, enjoy themselves and escape their daily and endless responsibilities. Most are moms on the move and when you offer them what they want in an easy way you will get their business.
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